An author website is not a résumé, a scrapbook, or a tech experiment. It is a reader-facing space designed to build trust, spark curiosity, and make it easy for someone to say yes to your books.
Author Website Basics: What Readers Are Looking For breaks down the essential elements every author website needs, without jargon, overwhelm, or unnecessary complexity. This course focuses on reader behavior, reader psychology, and practical design choices that help visitors understand who you are, what you write, and what to do next within seconds of landing on your site.
Whether you are building your first author website or cleaning up one that has grown cluttered over time, this course will help you create a site that feels clear, professional, and welcoming to readers at every stage of your career.
No advanced tech skills required. No trend-chasing. Just the fundamentals that work.
Author Website Basics: What Readers Are Looking For Enrollment Required
Lessons
- Lesson 1: What Your Website Is Actually For
- Lesson 2: How Readers Behave When They Land on Your Site
- Lesson 3: The Three Questions Every Reader Needs Answered Immediately
- Lesson 4: Essential Pages Every Author Website Needs
- Lesson 5: The Homepage Problem
- Lesson 6: Your Books Page from a Reader’s Perspective
- Lesson 7: The About Page That Actually Works
- Lesson 8: Mailing Lists Without Pressure or Guilt
- Lesson 9: Visual Simplicity and Brand Consistency
- Lesson 10: Common Author Website Mistakes and How to Fix Them
- Lesson 11: When “More” Hurts Instead of Helps
- Lesson 12: Maintaining a Reader-First Website Over Time
- Lesson 13: What to Prioritize If You’re Short on Time or Budget
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